History:
Started out as Deer Park Funland in 1956 and purchased by Roger Jourden 12 years later. The park's name was changed to Michigan's Adventure in 1988, when it coincided with the opening of the Wolverine Wildcat. It's water park, Wild Water Adventure, opened in 1990 and has received many awards in terms of the quality of rides as well as its safety. In 2001, the Jourden family sold the park to Cedar Fair, LP for approximately $25 million in cash and Cedar Fair partnership units. As a result, the park will continue to expand over the next several years, starting with over seven new attractions in 2002, as well as landscaping and other improvements.
Camille Jourden-Mark, Roger Jourden's daughter, continues to be the Vice President/General Manager of Michigan's Adventure, who was the only member of the family to stay with the park after the purchase. She was originally General Manager, but was demoted when Larry MacKenzie was brought in from Cedar Fair to manage the park. Jourden-Mark regained her position when MacKenzie became Vice President/General Manager of ValleyFair! In addition, Jourden-Mark is the youngest and the only female among Cedar Fair's corporate officers.
Notes:
The entrance for the parking gate is located on Riley-Thompson Road. The Address quoted for Michigan's Adventure is for Corporate/Human Resources/Receiving. Travel Info:
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